FUNCTIONAL COLLECTION SPRING/SUMMER 2022
Breathable, feather-light, extremely stretchy & ultra-comfortable, pure FUNCTIONAL is guaranteed not to make us sweat. With its revolutionary features the brand inspires especially now in spring. Whether for the office or the outdoors - just in time for the season pure FUNCTIONAL with new products: as a shirt with a suit, as a polo shirt with button or zipper, as a T-shirt, as a trendy overshirt and as performance chinos.
OFF INTO NATURE
Setting the pace with sustainability: The pure FUNCTIONAL material comes directly from Italy, from one of the most renowned, sustainable fabric manufacturers in the world. The majority is made from innovative Econyl®, a polyamide fiber made from 100% recycled material. Reuse reduces global warming impact by 80% compared to nylon made from crude oil. The premium high-tech fibers are produced based on strict environmental standards as part of a circular economy in sustainable supply chains. After a completed life cycle, fashion made from Econyl® can be recycled into new High Tech fibers.
FEEL THE FREEDOM
Nothing pinches or twists: pure FUNCTIONAL goes with everything. Since the innovative fabrics are extremely stretchy and completely 4-way stretchy, nothing is guaranteed to constrict you. No matter how and with what you want to lift the world out of its hinges. The material has its roots in professional sportswear and is so light as a feather and skin-friendly that you feel almost nothing. Simply easy & comfortable.
JOIN THE SIMPLE GOOD LIFE
Wash through, quick dry & no ironing: pure FUNCTIONAL gives you a lot of time. Look forward to free minutes that you can use for things that are really fun. The new pure FUNCTIONAL collection makes it easy to choose from your closet with refreshing new designs. So light, so airy: your favorite shirts will accompany you through an endless summer.